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by verity, January, 7 2011
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iFeatures iNNOVATE

iFeatures is the UK’s premier low-budget digital film initiative. Backed by BBC Films, UK Film Council and Bristol City Council amongst others, the innovative ‘micro-studio’ is currently in production on three full-length feature films – Eight Minutes Idle, Flying Blind and The Dark Half – for theatrical release.

The accompanying iNNOVATE Call For Tenders is open to digital, marketing and advertising professionals based in the South West of England.

We’re looking for experts who want to collaborate with the various iFeatures filmmaking teams throughout the production process in creating and implementing initial audience engagement strategies for each of the films.

Awards of £15,000 per film are available to support a range of innovative ideas which make the very best use of online, mobile and interactive tools and services to identify and connect with potential audiences.

Each award will be supported with appropriate mentoring and receive on-going input from the iFeatures’ sales and distribution partners.

Full tender guidelines, together with an application form and short outline documents for the three films are available to download below.

Further information on the films is available here.

The deadline for the receipt of tenders is noon on Friday 4th February

Click here to download the iNNOVATE Guidelines
Click here to download the iNNOVATE Application Form
Click here to download synopses for the three iFeatures films

iFeatures: INNOVATE is a Creative Industries Innovation Network (iNet) project.
The iNet is a part of Solutions for Business and is funded by the European Regional Development Fund (ERDF) and led by South West Screen.

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